An important deadline is approaching for 2025 PRI Show exhibitors. Exhibitors should secure their booth before Friday, April 25, in order to be included in priority booth space selection and appear on the initial floor plan that will be released to attendees. Submit a booth application and deposit below:

Securing your booth space is the first step toward success at the PRI Show, which presents an unrivaled opportunity for racing industry professionals to drive sales, meet new clients and increase brand awareness, December 11-13, in downtown Indianapolis,

While space applications are accepted at any time leading up to the event in December, submitting an ESRA and deposit by Monday, April 25, will guarantee exhibitors will be included in the initial booth plotting process and the first release of the PRI Show floorplan.

Exhibiting at the PRI Show offers a myriad of benefits to your brand:

• Increase Your Brand Awareness: Whether you are an established brand or looking to break into the motorsports market, exhibiting at PRI is the best investment to advance your brand goals.
• Connect With Your Customers: See existing customers and connect with them on the Show floor. Determine their business needs and use this opportunity to strengthen relationships.
• Expand Your Sales Channels: Take your products to new markets, whether through retailers, distributors or other sales channels, expanding your brand's reach domestically and internationally.
• Introduce New Products: Ensure your latest and greatest products are seen by a large audience of potential customers at the PRI Show.

To reserve a booth at the 2025 PRI Show, visit here. For more information on why to exhibit, visit performanceracing.com/trade-show/exhibit.